Nouveau Eyewear Gives “Glowing” Rank to its Number One Selling Geoffrey Beene Women’s Frame

One of the most successful and sought after brand names in the eyewear market is Geoffrey Beene. Distributed by Nouveau Eyewear, the collection is inspired by the fashion designer’s couture designs and includes both modern and casual looks. Complementing the wardrobe of today’s woman, the collection’s number one selling frame is aptly named, Glowing
With its [...]

Nouveau Eyewear Nearing Goal to Provide Vision Screenings for Over 2,000 Youth in South Africa

Since it’s launch in April, Nouveau Eyewear and the Bona Bolo team have provided free vision screenings for 1,450 children in rural regions of South Africa. Nouveau Eyewear has donated hundreds of free Umbro and Nickelodeon eyewear to children who require vision correction.
Nouveau Eyewear is spearheading a series of screenings in an effort to bring [...]

Nouveau Adds Brightly Colored Plastics to its Nickelodeon Collection

In September, Nouveau Eyewear introduced 30 new brightly colored youth frames to its Nickelodeon Collection. The contrasting frames were designed for the Nickelodeon favorites SpongeBob Squarepants and Dora the Explorer.
Nickelodeon is the number one kids’ network in the world, offering multi-platform programming for children ages two to twelve. SpongeBob SquarePants is syndicated in over 178 [...]

Back-to-School…with Style!

Purchase a Nickelodeon frame and get a SpongeBob school pack free!

Nouveau to Screen Thousands of Children in South Africa

Nouveau Eyewear kicked off a series of screenings in an effort to bring healthcare to more than 2000 children in South Africa.

April Is Women’s Eye Health and Safety Month

Two-thirds of the world’s population of blind and visually impaired persons are women.

Free Gift with Purchase from Nickelodeon

Beginning in March, Nickelodeon will be making eyes smile all year long. Consumers will receive a FREE GIFT when they purchase a frame from one of Nickelodeon’s collections in 2010. Purchase any:

iCarly frame and receive an iCarly charm bracelet
SpongeBob frame and receive a set of 3 SpongeBob wristbands
Nick Jr. frame and receive a [...]

Nouveau Launches New Website!

As part of its re-branding initiative, Nouveau Eyewear has launched a newly revised website. Still located at www.NouveauEyewear.com, the site has been totally redesigned with a fresh look and more user-friendly features. By launching this new digital landscape, Nouveau has shown its continued commitment to providing customers with fast and efficient service!

Come visit at: [...]

Umbro Releases New Team England Shirt

In a phenomenal marketing move, Umbro joined forces with British rock band, Kasabian to launch the new Team England football shirt at a concert — in Paris! The result? The band surprised thousands of unsuspecting French fans who booed the shirt being brought on their own soil! It was marketing genius!

Click here [...]

Introducing Arrow Eyewear for Men

For over 150 years, Arrow has made its mark as an American icon. Renowned for its attention to detail, the brand reflects youthfulness and optimism.
With its fashion roots firmly established, Arrow is forging ahead with on-trend eyewear that will emphasize affordable style, durability and fit.
See the complete Arrow Eyewear collection here!
Become an Arrow Fan!

Nouveau at Mido 2010 - Milan, Italy

Nouveau Eyewear will be at MIDO from March 5 - 7.  Please take a moment to stop by our booth: Pavilion 13, Booth D11, E12 to see our latest lines, including new sunwear collections!

Umbro Sunglasses Launch at Mido 2010

Nouveau is introducing 19 Umbro sunglass models at the Mido 2010 event in Milan.  Designed for the international football fan, Umbro Sunglasses feature modern styling for off the field wear.

Nouveau Opens Italian Warehouse!

Nouveau is pleased to announce the opening of our international warehouse located in Lozzo di Cadore, Italy.  This facility will service all of Europe with Nouveau’s international collections.
Visit our International Page for product and catalog updates!

Nouveau Turns Heads at Emmy Awards

Not everyone can take home the grand prize at the Emmys, but this year no one left empty-handed. Filled with extravagant gifts from around the globe, the coveted Emmy gift bags were presented to television’s biggest stars. A proud participant in the event, Nouveau Eyewear provided sunglasses and eyewear from both the Kay [...]